Social Media and the Effects

We could see the evolution of social media nowadays. From the 'pioneer' - friendster to the latest 'baby' of social media which is keek.

The features evolve from sharing your interest via text to images to videos.

It couldn't be denied that the social media now become a phenomena to everyone. Not even that, social media has become as a lifestyle for every of us now.

The existance of search engine such as Google and other relevance search engines drives every business entity to have their own social media account despite their own website.

Starting from an indivual, now social media has become so important
To organizations as a medium to convey their message to targetted audience.

Besides the friendly user function that each of those social media has, it comes together with them the effects which sometimes could not be predicted.

Whatever being pposted via social mexia will become as a 'solid proof' which can causes the organization to get the immediate aattention from the public. That is  the reason why it is important for organization to be more sensitive and alert about their words before they post to the public.

One wrong step will only help to tarnish their reputation and image.

The Launching of New Outlet in Eastern Region

The Launching of New Outlet in Eastern Region

The third brand new outlet offers latest Glamorous Eye-Con 2013 Collection 

Kuala Terengganu, Apr 1, 2013 – Focus Point will launch a new outlet in Eastern Region on April 6, 2013. This event will be located at Giant Superstore Gong Badak scheduled at 2.00pm. Together with this launch will be an announcement of latest collection – Glamorous Eye-Con 2013. Specifically, this new range of collection will offer various style and design to suit costumers’ personality and preferable at affordable price.

During this launching event Focus Point will introduce the new face as the ambassador – a sweet couple of Scha Al-Yahya and Awal Ashaari. In conjunction with the introduction of the ambassador, Focus Point will offer a special package for couple wear with ‘Purchase with Purchase’ basis on that day.  Besides, with the purpose of promoting the latest collection, Focus Point will organize ‘Eye-Con Run Away’ as part of the promotion program.

Dato’ Liaw Choon Liang, President/CEO of Focus Point Holdings Berhad said, "As the market leader in this industry, we remain committed to our promise which is to bring the latest ans the best collections to our fashion savvy customers. We have specially handpicked all the collections, which are being showcased here today".

Focus Point is currently the market leader in the professional eye care industry in Malaysia, garnering over 10% market share. Focus Point carries over 180 brands of prescription frames and fahsion eyewear and is the exclusive distributor of 16 original brands including Loewe, Serengeti, Davidoff and Jaguar in Malaysia.

About Focus Point

It all started with the opening of the very first Focus Point outlet in Muar, Johor, back in1989. At the time, it was simply called Focus Vision Care Centre, and the store was nothing more than a small counter in a shopping centre.

From those humble beginnings, we have grown from a small-town optical store to a company that not only leads the eyewear retail industry in the country, but one that is set to make its mark on the region.

With a total of 167 professional eye care centers nationwide, the Group operates 7 propriety brand outlets namely "Focus Point", "Focus Point Optical City", "Opulence", "WazzUp", "EyeFont", "ExcelView" and "Solariz".

Contact:

Noordzaikha Khamis

Vice President, Marketing Communication

Focus Point

Phone: +60125804756

noorzaikhamis@yahoo.com

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